Photo by Gavin Whitner.
BONUS FREEBIE: Your message deserves the media’s attention. So how do you get out there in a bigger way? I’ve got you covered. CLICK HERE to grab my free “Checklist to Become a Go-To Media Expert.”
Figure out your niche.
Before you become an expert, you have to decide what you’re going to be an expert in. How can you figure that out?
Ask yourself these two questions:
- What are you always telling clients?
- What are you always answering questions about?
These are two good ways to tell where your expertise lies.