You never know who is following you on social media.
For example, my friend Cassandra Sethi, a personal stylist, has an awesome Instagram for her business Next Level Wardrobe. She’s full of outfit ideas and tips for looking more polished.
Tag Archive for: opportunities
Photo by Gavin Whitner.
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Figure out your niche.
Before you become an expert, you have to decide what you’re going to be an expert in. How can you figure that out?
Ask yourself these two questions:
- What are you always telling clients?
- What are you always answering questions about?
These are two good ways to tell where your expertise lies.