Entries by Paula Rizzo

Four Email Subject Lines Journalists Hate

BONUS FREEBIE: Your message deserves the media’s attention. So how do you get out there in a bigger way? I’ve got you covered. CLICK HERE to grab my free “Checklist to Become a Go-To Media Expert.” Imagine having about ten seconds to decide to keep or toss an email. Hundreds of emails. That’s what a […]

Kill Filler Words like “Um” and “Like”

BONUS FREEBIE: Your message deserves the media’s attention. So how do you get out there in a bigger way? I’ve got you covered. CLICK HERE to grab my free “Checklist to Become a Go-To Media Expert.” I love watching award shows! It’s so much fun to see my favorite celebrities get dressed up. Plus, it’s an opportunity […]

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Show the Media Some Love

BONUS FREEBIE: Your message deserves the media’s attention. So how do you get out there in a bigger way? I’ve got you covered. CLICK HERE to grab my free “Checklist to Become a Go-To Media Expert.” How’s your relationship with the media? If you find yourself singing Adele’s “Hello” to producers and editors, and all you hear […]

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Checklist For Being Seen As an Expert

Photo by Gavin Whitner.   BONUS FREEBIE: Your message deserves the media’s attention. So how do you get out there in a bigger way? I’ve got you covered. CLICK HERE to grab my free “Checklist to Become a Go-To Media Expert.”   Figure out your niche.  Before you become an expert, you have to decide what you’re […]

How To Create An Editorial Calendar

BONUS FREEBIE: Your message deserves the media’s attention. So how do you get out there in a bigger way? I’ve got you covered. CLICK HERE to grab my free “Checklist to Become a Go-To Media Expert.” Whenever I work with clients to help them pitch media better, look better on camera or set up a system to […]

How to Feel More Confident About Self Promotion

BONUS FREEBIE: Your message deserves the media’s attention. So how do you get out there in a bigger way? I’ve got you covered. CLICK HERE to grab my free “Checklist to Become a Go-To Media Expert.” I work with lots of experts and authors on media training and strategy, and a lot of them struggle with self […]